Team

Team is our pride

“We have team of 50+ Content Writers from various fields (Sociology, Mass Communication, Psychology, English, Science, History, Maths, IT et al.).

So basically be it content for your Blog or for your Website, for your Brand Brochure or your Company Profile, our actionable content helps you reach out to your target market and bag better conversions.

We Write, to Make A Difference. In the economy, the society and in your profile.”

Team BA

Ajay Binani

Founder

The Team

Assistant Manager

Swati Pandey

Swati (Master’s in Commerce) joined as a Content Writer and over the years became an Integral part of the firm. She is currently working as an Assistant Manager and is responsible for handling direct clients.

In an era where communication is everything, she has honed her leadership, communication and decision making skills.

A people’s person, she believes in vocalizing her thoughts and opinions and wishes to make a positive influence on people. She is someone to whom all can go and can talk their heart to.

She has various shortcuts to happiness and dancing is one of them.

Assistant Manager

Surbhi Daga

She has a CS degree but found her calling in different C & S.

Dealing with Clients is her passion & Supervising team is her #1 forte. A trouble-shooter who loves to work the whys of any problem.

A tea aficionado who can go to any extent for that perfect cup of tea.

Maintains a healthy balance of professional and personal with her team members! Can be extremely patient when needed!

Dreams of making a difference in atleast one individual’s life (help him/her with better living standard).

Team Leader

Trisha Khan

She has a CS degree but found her calling in different C & S.

Dealing with Clients is her passion & Supervising team is her #1 forte. A trouble-shooter who loves to work the whys of any problem.

A tea aficionado who can go to any extent for that perfect cup of tea.

Maintains a healthy balance of professional and personal with her team members! Can be extremely patient when needed!

Dreams of making a difference in atleast one individual’s life (help him/her with better living standard).

Team Leader

Agnani Deb

Agnani is working in this industry for the last four years and strongly believes that “Quality Comes First”.

Teaching and Education are her passion. She believes in sharing the ideas and thoughts for the holistic advancement of the team.

Data science is one of the major fields she likes to dive in deeper and deeper.

Traveling gives her the oxygen to move forward and reading guides her to achieving the goal.

Assistant Team Leader

Anwesha Sarkar

Being a Master in English Language and Literature, she loves to be addressed as a bookworm.

Her expertise in the field has made her try for new ventures beyond expectations. Over the years, she has given wings to her passion for creative writing and painting too.

Her backpack remains ready all the time as she prefers to travel and explore new places above anything else.

HR Manager

Ayesha Mollah

With a Master’s Degree in Journalism and Mass Communication, she is currently the firm’s Human Resource Manager. She has been associated with the company for many years now.

She had started her journey as a content writer, and after steadily climbing up the ladder, she planned to do what she is best in: interacting and connecting with people!

Managing people, socializing, and taking care of the company’s welfare and its members, comes naturally to her. She tackles both HR duties and day-to-day MIS with ease and confidence.

Responsibility, leadership, and management comes naturally to her.

Reading, traveling, and cooking are things she loves to do when not caring for her team!

Assistant Team Leader

Chaitali Chowdhury

Chaitali holds a Master’s degree in English Literature. Four years into the firm, she is an integral part of the team. She deftly manages her home and businesses responsibilities along with striving for consistent quality output.
She lives by the lines, ‘To live, to err, to fall, to triumph’ from one of her favourite authors James Joyce.

She believes in diversity in work and is open to new challenges and learnings on the way. She loves the ‘slow and steady’ mode and stresses on relishing every moment.

An amateur photographer, she loves to travel and experience different cultures and people. She dreams of seeing the Aurora Borealis one day.

Assistant Team Leader

Dipak Singh

Deepak Singh

Dipak has been in the field for the last five years. Starting as a freelance content writer, he soon joined full-time with the team. He has a Bachelor’s degree in Commerce but has a strong command on various other subjects.
Subjects that interest him include History, Geography, Political Science, Management, and Public Administration. A friendly and helpful individual by nature, he always supports and contributes towards organizational growth.
His hobbies include travelling, reading books, and watching biographies of eminent personalities. He loves to watch and play cricket and is always in the game.

Assistant Team Leader

Sayantani Das

Sayanti Das

Sayantani, after completing her Masters in Economics, joined as a Content Writer and, at present, is working as an Assistant Team Leader. She has been involved in this organisation for the last four years.
Teaching and writing is her passion, and she aims to pursue higher studies. Her economics expertise helps her resolve economic problems faster and play with numbers well. She is here to guide and assist the team with utmost care.
She believes in the famous quote, “The Greatest Self is a Peaceful Smile, that Always sees the World Smiling Back” – Bryant H.McGill.